How (not) to sell the PSP to women

By Debbie Timmins (Weefz)
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Updated: 15th Mar, 2006

According to Jakanden at PGRevolution today:

“The PSP userbase is 96% male and Sony views this as a problem. Ideally, the company would like more women to play PSP and Sony looks to widen the systemâ€™s appeal to various demographics.”

By running ads like “Escape from your girlfriend’s pointless questions here” and “Your girlfriend’s white bits here”?

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Debbie owns and runs The Average Gamer. She started her gaming addiction during the mid-eighties on a lovely green Amstrad CPC64. From those early days of The Hobbit (say to Thorin “Carry me please”) she graduated to Lucasarts adventures and western C-RPGs. A few years of Discworld MUD addiction followed. Eventually she found first-person shooters, Japanese RPGs and survival games and is now a fully-rounded gamer. You can find her on Twitter as Weefz

How (not) to sell the PSP to women

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